Development of CRM system for retail chains and shoe
manufacturers.
Employees: 13
Main Markets:
Orthopedists and physicians, manufacturers and retailers.
Overview
Fitracks specializes in hi-tech solutions for footware and
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footcare industries. The Company was established in November
2000, merging BioMed Technology and Business from S&H, a Belgian
company, which has specialized in Feet Posture & Diagnostics
since 1994, and Computerized Interactive System and Insoles
Models technology from Foot-o-Graph Inc. FiTracks has applied for
a patent covering the business process of recommending and
selling customized shoes using a measuring device, as well as for
the process of using such as a virtual sales mechanism.
FiTracks' footwear system uses 3D measuring technology to make a
virtual map of the foot to match suitable shoes. The system
creates a database of a retailer's shoe inventory and customers'
feet which can then be used for focused marketing and efficient
inventory management.
FiTracks heritage is steeped in expertise in
** the design, manufacture and sale of Pedometer System solutions
** the production and sale of comfort customized shoe insoles
The Company has experience in selling the Pedometer System and
insoles to orthopedists and physicians, as well as manufacturers
and retailers. The Company's management has developed expansive
contacts within the footwear manufacturing and retailing
industry. FiTracks offers the retail industry a comprehensive
commerce solution that can be customized to suit any particular
retailer's requirements.
Using it's cutting edge technology and professional expertise,
FiTracks, plans to provide the ultimate commerce solution for
footwear professionals, consumers, retailers and manufacturers,
and become the industry's principal source for statistically
reliable data on human feet dimensions. Combining its unique
technology and innovative business concept, Fitracks goal is to
become the major force facilitating global customized footwear
commerce.
