INVITATION FOR TECHNOLOGICAL COOPERATION

Company: ACE- APPLIED COGNITIVE ENGINEERING LTD.

DOCUMENT STRUCTURE:


CONTACT DATA
Organization: ACE- APPLIED COGNITIVE ENGINEERING LTD.
Contact: Name: Mr. Danny Dankner
Position: CEO
Address: 4A Hagavish St., Poleg Industrial Park, Targetech Innovation Center
P.O.Box: 8027
Netanya
ISRAEL, 42101
Telephone: 09-8659630
Fax: 09-8851090
Email: contact@intelligym.com
WEB site: www.intelligym.com


GENERAL INFORMATION
Established:  2003
Type:  Graduated from Technological Incubator
Ownership:  Private
Parent:  Targetech Innovation Center

Core business

Cognitive Simulation Training System.

Overview

The ACE "brain-gyms" give any decision maker the leading edge.
From combat professionals and students to professional athletes
the ACE software tool improves all cognitive performance.
Cognitive training consists of a variety of brain exercises
designed to improve performance. The principle underlying
cognitive training is to improve the "core" abilities, which most
people mistakenly consider as instincts. Abilities such as
coordination, attention control, peripheral vision, perception
and many more are not "born instincts" but rather trainable
cognitive skills. The science of cognitive engineering focuses on
the evaluation and analysis of these skills. An especially
remarkable aspect of this science is cognitive training: the
enhancement of human brain skills to improve performance.

A technology first developed for air-force fighter pilots has now
been cultivated by ACE to reach other potential vertical markets.
Developed by world-renowned scientists in the area of cognitive
training, ACE finally brings this sophisticated science to
market. The first application, developed for the US sports market
is available and currently training basketball players, thus
substantiating the efficacy and market potential.

ACE was established in mid-2003. Following extensive research, it
developed the ACE IntelliGym - a trainer for basketball players.
Towards the end of 2004, ACE performed its first commercial
installations in the United States, including two prestigious
installations at top NCAA basketball teams (Kentucky and
Memphis).

The ACE training system is a software based product that can be
run on a standard PC. The program has a video game facade, and it
is automatically customized to each trainee. As the software
package includes all the instructions, it is a stand alone
product. It may be distributed on a CD/DVD or as a downloadable
Internet software package.

ADVANTAGES
* Trains the player to take real-time decisions by utilizing
cognitive skills.
* Trains and improves the athlete's decision making skills
directly.
* Enhances team's performance using revolutionary training
technology.
* Allows for training without the physical exertion and fatigue.
* Simulates hundreds of real time decision making events in each
session.
* Periodically evaluates game intelligence performance of each
player.



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MATIMOP ADDRESS:
Liaison: Mr. Uzi Bar-Sadeh
Internet site: http://www.matimop.org.il
Email: uzi@matimop.org.il
Mail: POBox: 50364 Tel Aviv Israel 61 500
Fax: ++ 972 3 5177655